On the surface JU-NNA seems like a relatively new kid on the block in fashion. Having been founded in 2019 by Jun Nakamura, the label has made huge strides in four short years. From a jaw dropping graduate collection showcasing techniques that are almost never seen in the fashion industry today, JU-NNA has gone on to make this a signature in the manufacturing process.
Fusing modern, contemporary design, with traditional Japanese techniques including Shibori, the resulting collection is a beautiful nod to heritage processes which require skill and attention to detail, as well as practice in order to prevent the skill set from dying out with the artisans.
JU-NNA SS24 is a visual spectacle, best viewed in HD in order to truly appreciate the craftsmanship that goes into creating this beautiful folding effect.
With thanks to Harriett at Black, and Chris Yates (runway photographer) for imagery.
